How Mobile Application Development Companies Are Growing

Mobile apps have been a part of our lives the day smartphones were launched. From waking up with a morning alarm to using WhatsApp, reading News and watching YouTube videos everything is smoothly executed by mobile apps installed in our mobile phones. At present, 2.1 Billion people own a Smartphone globally. India is one of the biggest markets in the world for both android and iPhone mobile applications. The two mobile app giants – iPhone app design and Android app design are dominating the app market with a market share of about 20% and 25% respectively. According to a recent report the global app industry is about to reach a gross annual revenue of 189 billion by 2020. The mobile application development industry is growing at a rapid pace and its revenues are skyrocketing. Seeing this growth many businesses have implemented monetisation models such as in-app purchases and ads that are helping them in advertising and sales. As consumers are evolving very fast, it has become necessary for businesses to develop apps through which they can stay connected all day long. Consumers are ready to pay for games and subscribe to their favourite apps and channels online. Video streaming apps such as Netflix, Hotstar, Amazon Prime, Airtel TV etc. are the most popular downloads by younger adults and teenagers.

With the emergence of advanced mobile apps in the market, the future of mobile app design and development seems to be very bright. The most trending apps in 2020 include artificial intelligence apps, augmented reality apps, gaming apps, enterprise apps etc. Listed below are few trends which businesses need to focus on for in mobile app development:

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   Magic of AR and VR

The modern mobile app development trends such as Augmented Reality(AR) and Virtual Reality(VR) apps have kept the virtual world alive. These futuristics techniques have brought a revolution in the gaming and entertainment industry. AR games like Pokemon Go, Sky Siege and VR devices like Samsung Gear VR, Google Cardboard etc. are gaining popularity in 2020.

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2. Internet of Things

The most trending thing since 2019 is IoT or the Internet of Things which is expected to increase up to 20.4 billion by 2020. It is one of the most popular mobile app development trends and will leave a strong impact on the app development process while the demand for devices and apps continue to grow.

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3. Cloud-based apps

Another powerful trend that can change the face of app development is cloud-based apps. As compared to native apps, cloud-based apps can run on any device as long as there is a good internet connection. Also, cloud-based apps consume less space in the internal memory of the mobile as compared to the native apps.

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4. Wearable app devices

There is a huge growth in wearable apps ranging from wristbands to smartwatches. Its market is growing at a rate of 20.3%. These wearables are very popular because they can be easily synchronised with smartphones. Some amazing wearable devices are Apple, Fitbit, Noise, Huawei, and Samsung.

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5. Location-based apps

These are in high demand. The integrated location-based service applications such as iBeacon by Apple and Beacon by Google offer various benefits if people are running a restaurant, an event management firm, brick and mortar store etc. These modern technologies are expected to rise in 2020.

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6. Chatbots

Chatbots offer the conversational experience to consumers. They simulate the human way of interaction to help users meet their needs. Chatbots will be one of the top mobile application development trends in 2020. Currently, there are various types of chatbots available such as Alexa, Google Voice search, Siri etc. along with chatbots found on websites.

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7. M-Commerce

Nowadays people make online purchases by using various payment apps such as Google Pay, Payzapp, PhonePe etc. This, in turn, is giving a push to m-commerce. Instead of using credit/debit cards, a large number of customers prefer to pay through these quick apps. Wearable devices like smartwatches and hybrid watches are also pushing m-Commerce and customer loyalty beyond predictive analytics and data collection.

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8. Growth of Enterprise apps

Be it FMCG, healthcare, financial, retail or insurance, enterprise apps are in high demand in a lot of companies. There is a rise in business apps as compared to consumer-facing apps. Many businesses have developed their apps with the help of the best android and iPhone app design company. It is one of the important strategies for their business operations. Enterprise mobile apps help to restructure, streamline and manage critical business processes. According to industry experts,77% of business owners found enterprise apps advantageous & are increasing their investment further. Companies are ensuring that enterprise mobile apps are established for employees to envisage productivity and competence.

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9. In-app Security

As per statistics,75% of mobile apps can’t even pass a basic security test. One of the most important trends of 2020 is security gaps in mobile apps for stealing sensitive and confidential information. Many JavaScript frameworks can help developers to develop a secure and scalable mobile application, especially for androids.

When it comes to mobile app technologies, app development companies cannot depend on outdated tools and trends. Mobile app developers can enhance their skills better if they have insight into the latest android and iPhone app development trends. Mobile app development companies are upgrading their skills and their tech-savvy developers have a thorough understanding of major frameworks and platforms such as iOS, Android as well as Windows. This ability to follow standard operating procedures and to meet on-demand, deadline based and marketable solutions help companies to grow at a faster rate. Many companies make sure that their client’s business priorities are integrated with the latest technology to achieve the desired goals.

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Businesses today need an expert team with in-depth knowledge and expertise of professionals who can work with an array of operating systems and security apparatus. Currently, the mobile application industry is witnessing exponential growth each year. Hence, app developers are using advanced monetisation methods for creating useful solutions for the users irrespective of competition in the industry.