Why Sustainability Matters In The Fashion Industry

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If you are in the fashion industry, you simply don’t need anyone telling you that it can be one of the most fickle industries in the world.

This is not to say that it isn’t a truly great industry or one that should be avoided. No, this is just to say that people are constantly changing their minds. What’s in one minute is out the next, and what was in 10 years and went out comes back in. These are just a few of the natural trends in the fashion industry. However, there is one trend as of late that is making major headlines in the multi-billion dollar industry. And, it is a trend that could not only be here to stay, but it could be a trend that could forever change the industry as you know it.

What Is Sustainable Fashion?

It is the sustainable fashion trend that this article is talking about. Maybe you’ve heard of it. Maybe you haven’t heard of it just yet. You’ve likely heard of something sustainable because it pretty much is the same concept. Sustainable fashion, sometimes referred to as eco-fashion is part of new growing design philosophy and trend of sustainability. It is basically an environmentally friendly clothing option. Clothing made from recycled materials. Maybe it is clothing made from materials that don’t need to be washed as often. Whatever the situation is, these are all sustainable clothing options and just a few examples of where the industry might be headed. So, why is this important to the fashion industry?

Fewer Emissions

Just in case you didn’t know it, one of the biggest things polluting the world today is emissions. This is not only automobile emissions, but emissions from factories, mills, and textile plants. These emissions emit gases into the air that not only break down the ozone layer, but they speed up the process of global warming and other related conditions. Luckily, this is something that the fashion industry is trying to combat with sustainable clothing. They are doing this by utilizing Viscose fibers. LENZING™ EcoVero™ Viscose fibers generates up to 50% lower emissions.

Less Washing

Unfortunately, it is completely impossible to be 100 percent sustainable in the fashion industry right now, but that doesn’t mean that people shouldn’t still try. And, they are. One of the ways that many clothing manufacturers are trying to reduce their footprint is by creating clothes that don’t need to be washed as often. That’s right, washing takes a huge toll on the environment. You are not only consuming water during the process, but you are consuming electricity, and this is not to even mention the fact of how hazardous most laundry detergents can be. Fashion manufacturers are now offering clothing options that don’t need to be washed as often.

Starting Trends

If there is one thing that the fashion industry is good for it is starting trends. If they get something started it usually isn’t long before the masses are following suit. This is exactly why sustainable fashion is important in the industry. If the industry truly gets behind this concept just imagine the others that will follow. Then, imagine the kind of positive impact this would have on the environment.